
10th Annual Product Development Excellence in Banking MENA Summit
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Past Speakers
SEE THE PREVIOUS SPEAKERS & CASE STUDIES
CASE STUDY
Evolution of Credit Card Product Management and the Future
The credit card industry has undergone significant changes over the years, driven by technological advancements, changing consumer behaviours, and regulatory developments. This presentation will trace the evolution of credit card product management, from its early days to the present, and explore the key trends shaping its future. We will discuss how product managers have adapted to new challenges and opportunities, such as the rise of digital payments, the importance of data analytics, and the increasing focus on sustainability. We will also examine the role of innovation in driving product development and enhancing the customer experience. Finally, we will look ahead to the future of credit card product management, discussing emerging trends and strategies that will shape the industry in the years to come.
- 01Historical overview of credit card product management
- 02Impact of technology on product development and customer engagement
- 03Importance of data analytics in driving product innovation and customer insights
- 04Strategies for adapting to regulatory changes and market dynamics
- 05Future trends in credit card product management, such as AI and sustainable banking practices
- 06Opportunities and challenges for product managers in the evolving credit card industry
The credit card industry has undergone significant changes over the years, driven by technological advancements, changing consumer behaviours, and regulatory developments. This presentation will trace the evolution of credit card product management, from its early days to the present, and explore the key trends shaping its future. We will discuss how product managers have adapted to new challenges and opportunities, such as the rise of digital payments, the importance of data analytics, and the increasing focus on sustainability. We will also examine the role of innovation in driving product development and enhancing the customer experience. Finally, we will look ahead to the future of credit card product management, discussing emerging trends and strategies that will shape the industry in the years to come.
CASE STUDY
Harnessing the Power of Personalisation: Tailoring Banking Products
In this session, we delve into the transformative world of omnichannel communication within global and local medical affairs. We will explore strategies and requirements for implementing an omnichannel approach, ensuring healthcare professionals have seamless access to diverse resources across multiple platforms. The session will highlight how leveraging data can refine and personalise communication methods, thus enhancing their impact on the target audience. Additionally, the presentation will address the importance of facilitating effective cross-functional communication among medical and commercial teams, especially in fostering a unified strategy. Finally, we will explore methods to tailor content and messaging to suit the diverse preferences of different healthcare professionals and stakeholders. This session promises to offer valuable insights and practical tools for anyone looking to enhance their communication strategies in the rapidly evolving healthcare sector.
This presentation delves into the critical role of personalisation in driving product development excellence. It explores strategies for understanding the evolving needs and aspirations of consumers across the consumer, private, and small business banking segments. By leveraging data-driven insights and innovative technologies, the talk will shed light on how banks can tailor their product offerings to deliver exceptional customer experiences and foster long-term loyalty in the competitive market.
- 01As company, we have a strategy to be number 1 for customers, employers and investors
- 02How do we transform to a service organisation with a focus on quality?
- 03How digitisation supports the transformation to relational service?
- 04Achieving concrete results
CASE STUDY
Collaborative Coopetition Beyond Mortars and Bricks Models
This presentation explores the evolving landscape of collaboration in the financial services industry, moving beyond traditional models. It delves into the transformative potential of coopetition, where competition and collaboration co-exist, with a specific focus on the dynamic interplay between fintechs and established banks. By exploring innovative partnerships and strategic alliances, the talk will unveil how this “beyond bricks and mortar” approach can unlock new avenues for growth, enhance customer experience, and navigate the rapidly changing financial ecosystem.
In this session, we delve into the transformative world of omnichannel communication within global and local medical affairs. We will explore strategies and requirements for implementing an omnichannel approach, ensuring healthcare professionals have seamless access to diverse resources across multiple platforms. The session will highlight how leveraging data can refine and personalise communication methods, thus enhancing their impact on the target audience. Additionally, the presentation will address the importance of facilitating effective cross-functional communication among medical and commercial teams, especially in fostering a unified strategy. Finally, we will explore methods to tailor content and messaging to suit the diverse preferences of different healthcare professionals and stakeholders. This session promises to offer valuable insights and practical tools for anyone looking to enhance their communication strategies in the rapidly evolving healthcare sector.
- 01AI in Marketing
- 02AI-powered Tools
- 03Consumer Benefits
- 04Reshaping the Future
CASE STUDY
Islamic Finance and ESG Criteria in the Light of the Ultimate Objectives of Shariah
Environmental, Social and Governance (ESG) are three key factors contemplated when measuring the sustainability and ethical impact of an investment in a business or company, which are commonly used by investors to evaluate the behaviour of companies, as well as determining their future financial performance. The Islamic finance industry is expected to become more proactive in demonstrating how Islamic finance supports the economy by giving increased consideration of ESG issues in investment and financial decisions and incorporating impact investing and sustainability-themed investing within the Shariah-compliance strategy. By pursuing ESG and Shariah compliance jointly, the Islamic finance industry would benefit from a larger investor base and gain broader mainstream relevance. This topic will discuss potential areas of convergence of Islamic finance with ESG in the light of the objective of Shariah, which aims at realising human wellbeing.
In this session, we delve into the transformative world of omnichannel communication within global and local medical affairs. We will explore strategies and requirements for implementing an omnichannel approach, ensuring healthcare professionals have seamless access to diverse resources across multiple platforms. The session will highlight how leveraging data can refine and personalise communication methods, thus enhancing their impact on the target audience. Additionally, the presentation will address the importance of facilitating effective cross-functional communication among medical and commercial teams, especially in fostering a unified strategy. Finally, we will explore methods to tailor content and messaging to suit the diverse preferences of different healthcare professionals and stakeholders. This session promises to offer valuable insights and practical tools for anyone looking to enhance their communication strategies in the rapidly evolving healthcare sector.
- 01Significant advances are shaping the banking landscape today, prompting banks to overhaul their business and operational frameworks
- 02Access to advanced technology is now widespread
- 03Adapting an “all-encompassing” approach when it comes to the proposition
- 04Progressing from basic personalisation to personalised conversations
CASE STUDY
Can Technology Bridge the Generation Gap? Unlocking NextGEN Connections
Today’s modern workforce is comprised of multiple generations with diverse perspectives, experiences, and preferences. As we move towards the future, the number of generations in the workplace is set to increase. There are significant impacts on any organisation due to the generation gap. Technology offers numerous tools and platforms that facilitate communication and bridge the gap between different age groups. Additionally, the technology addresses and unlocks the NextGEN connections.
Today’s modern workforce is comprised of multiple generations with diverse perspectives, experiences, and preferences. As we move towards the future, the number of generations in the workplace is set to increase. There are significant impacts on any organisation due to the generation gap. Technology offers numerous tools and platforms that facilitate communication and bridge the gap between different age groups. Additionally, the technology addresses and unlocks the NextGEN connections.
- 01Understanding the Generation Gap
- 02Why do we need to bridge the generation gap? Key impacts
- 03Are emerging technologies helping us bridge the gap?
- 04The differences in technology adoption and Usage among different generations
- 05The Key to Bridging the Generational Gap
- 06Practical solutions for bridging and fostering collaboration among diverse generations
- 07Unlocking NextGEN connections







CASE STUDY
Evolution of Credit Card Product Management and the Future
The credit card industry has undergone significant changes over the years, driven by technological advancements, changing consumer behaviours, and regulatory developments. This presentation will trace the evolution of credit card product management, from its early days to the present, and explore the key trends shaping its future. We will discuss how product managers have adapted to new challenges and opportunities, such as the rise of digital payments, the importance of data analytics, and the increasing focus on sustainability. We will also examine the role of innovation in driving product development and enhancing the customer experience. Finally, we will look ahead to the future of credit card product management, discussing emerging trends and strategies that will shape the industry in the years to come.
- 01Historical overview of credit card product management
- 02Impact of technology on product development and customer engagement
- 03Importance of data analytics in driving product innovation and customer insights
- 04Strategies for adapting to regulatory changes and market dynamics
- 05Future trends in credit card product management, such as AI and sustainable banking practices
- 06Opportunities and challenges for product managers in the evolving credit card industry
The credit card industry has undergone significant changes over the years, driven by technological advancements, changing consumer behaviours, and regulatory developments. This presentation will trace the evolution of credit card product management, from its early days to the present, and explore the key trends shaping its future. We will discuss how product managers have adapted to new challenges and opportunities, such as the rise of digital payments, the importance of data analytics, and the increasing focus on sustainability. We will also examine the role of innovation in driving product development and enhancing the customer experience. Finally, we will look ahead to the future of credit card product management, discussing emerging trends and strategies that will shape the industry in the years to come.


CASE STUDY
Harnessing the Power of Personalisation: Tailoring Banking Products
In this session, we delve into the transformative world of omnichannel communication within global and local medical affairs. We will explore strategies and requirements for implementing an omnichannel approach, ensuring healthcare professionals have seamless access to diverse resources across multiple platforms. The session will highlight how leveraging data can refine and personalise communication methods, thus enhancing their impact on the target audience. Additionally, the presentation will address the importance of facilitating effective cross-functional communication among medical and commercial teams, especially in fostering a unified strategy. Finally, we will explore methods to tailor content and messaging to suit the diverse preferences of different healthcare professionals and stakeholders. This session promises to offer valuable insights and practical tools for anyone looking to enhance their communication strategies in the rapidly evolving healthcare sector.
This presentation delves into the critical role of personalisation in driving product development excellence. It explores strategies for understanding the evolving needs and aspirations of consumers across the consumer, private, and small business banking segments. By leveraging data-driven insights and innovative technologies, the talk will shed light on how banks can tailor their product offerings to deliver exceptional customer experiences and foster long-term loyalty in the competitive market.
- 01As company, we have a strategy to be number 1 for customers, employers and investors
- 02How do we transform to a service organisation with a focus on quality?
- 03How digitisation supports the transformation to relational service?
- 04Achieving concrete results


CASE STUDY
Collaborative Coopetition Beyond Mortars and Bricks Models
This presentation explores the evolving landscape of collaboration in the financial services industry, moving beyond traditional models. It delves into the transformative potential of coopetition, where competition and collaboration co-exist, with a specific focus on the dynamic interplay between fintechs and established banks. By exploring innovative partnerships and strategic alliances, the talk will unveil how this “beyond bricks and mortar” approach can unlock new avenues for growth, enhance customer experience, and navigate the rapidly changing financial ecosystem.
In this session, we delve into the transformative world of omnichannel communication within global and local medical affairs. We will explore strategies and requirements for implementing an omnichannel approach, ensuring healthcare professionals have seamless access to diverse resources across multiple platforms. The session will highlight how leveraging data can refine and personalise communication methods, thus enhancing their impact on the target audience. Additionally, the presentation will address the importance of facilitating effective cross-functional communication among medical and commercial teams, especially in fostering a unified strategy. Finally, we will explore methods to tailor content and messaging to suit the diverse preferences of different healthcare professionals and stakeholders. This session promises to offer valuable insights and practical tools for anyone looking to enhance their communication strategies in the rapidly evolving healthcare sector.
- 01AI in Marketing
- 02AI-powered Tools
- 03Consumer Benefits
- 04Reshaping the Future


CASE STUDY
Islamic Finance and ESG Criteria in the Light of the Ultimate Objectives of Shariah
Environmental, Social and Governance (ESG) are three key factors contemplated when measuring the sustainability and ethical impact of an investment in a business or company, which are commonly used by investors to evaluate the behaviour of companies, as well as determining their future financial performance. The Islamic finance industry is expected to become more proactive in demonstrating how Islamic finance supports the economy by giving increased consideration of ESG issues in investment and financial decisions and incorporating impact investing and sustainability-themed investing within the Shariah-compliance strategy. By pursuing ESG and Shariah compliance jointly, the Islamic finance industry would benefit from a larger investor base and gain broader mainstream relevance. This topic will discuss potential areas of convergence of Islamic finance with ESG in the light of the objective of Shariah, which aims at realising human wellbeing.
In this session, we delve into the transformative world of omnichannel communication within global and local medical affairs. We will explore strategies and requirements for implementing an omnichannel approach, ensuring healthcare professionals have seamless access to diverse resources across multiple platforms. The session will highlight how leveraging data can refine and personalise communication methods, thus enhancing their impact on the target audience. Additionally, the presentation will address the importance of facilitating effective cross-functional communication among medical and commercial teams, especially in fostering a unified strategy. Finally, we will explore methods to tailor content and messaging to suit the diverse preferences of different healthcare professionals and stakeholders. This session promises to offer valuable insights and practical tools for anyone looking to enhance their communication strategies in the rapidly evolving healthcare sector.
- 01Significant advances are shaping the banking landscape today, prompting banks to overhaul their business and operational frameworks
- 02Access to advanced technology is now widespread
- 03Adapting an “all-encompassing” approach when it comes to the proposition
- 04Progressing from basic personalisation to personalised conversations


CASE STUDY
Can Technology Bridge the Generation Gap? Unlocking NextGEN Connections
Today’s modern workforce is comprised of multiple generations with diverse perspectives, experiences, and preferences. As we move towards the future, the number of generations in the workplace is set to increase. There are significant impacts on any organisation due to the generation gap. Technology offers numerous tools and platforms that facilitate communication and bridge the gap between different age groups. Additionally, the technology addresses and unlocks the NextGEN connections.
Today’s modern workforce is comprised of multiple generations with diverse perspectives, experiences, and preferences. As we move towards the future, the number of generations in the workplace is set to increase. There are significant impacts on any organisation due to the generation gap. Technology offers numerous tools and platforms that facilitate communication and bridge the gap between different age groups. Additionally, the technology addresses and unlocks the NextGEN connections.
- 01Understanding the Generation Gap
- 02Why do we need to bridge the generation gap? Key impacts
- 03Are emerging technologies helping us bridge the gap?
- 04The differences in technology adoption and Usage among different generations
- 05The Key to Bridging the Generational Gap
- 06Practical solutions for bridging and fostering collaboration among diverse generations
- 07Unlocking NextGEN connections

Ahmed Nasr
Operations Director Egypt and Director Milk Africa & Turkey


Khaled Elsharkawy
Integrated Supply Chain Senior Director


Mueen Uddin Siddique
Senior Director – Access Network Procurement


Shannon Hore
Senior Vice President Procurement and Logistics


Sandeep Sharma
Director Group Procurement & International Markets Supply Chain

Hottest topics
LOOK AT THE TOPICS THAT WERE DISCUSSED

- 01Innovative banking in transition: Seizing opportunities amid MENA’s economic shape-shifting
- 02Put people first, profits follow: The user-centric playbook for business growth
- 03How does conversational AI reshape the customer experience?
- 04Cloud dilemma: How to navigate the balance between convenience and fortified security?
- 05Powerful alliance of Islamic Banking VS FinTech
- 06Wiring the future: Building a secure, AI-powered, and inclusive digital world for all
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